The Ultimate Guide to Canton Fair Phases

Are you sourcing products from China? The Canton Fair, the world’s largest trade fair, could be your best opportunity—but only if you attend the right phase. Each phase targets specific industries, so choosing the wrong one means wasted time and missed opportunities. Held in Guangzhou, the Canton Fair is divided into three phases, each featuring different product categories. Understanding these phases helps you focus on the right suppliers and products, saving time and boosting your chances of success. Get it right, and you’ll make the most of your Canton Fair experience.

Canton Fair Overview: What is the Canton Fair and How is it Structured?

Why is the Canton Fair divided into phases? The answer lies in its strategic structure, which helps streamline the experience for buyers. Since its inception in 1957, the Canton Fair has become China’s largest and most influential trade event, attracting over 200,000 buyers from all over the world. To manage this massive scale effectively, the fair is split into three distinct phases, each dedicated to specific product categories.

Here’s a breakdown of what each phase covers, along with the dates for the 2025 Canton Fair:

• Phase 1: Specializes in machinery, electronicset industrial equipment. It runs from April 15-19, 2025, and is perfect for businesses looking for cutting-edge technology and heavy-duty products.
• Phase 2: Focuses on consumer goods, giftset home décor. If you’re in retail or seeking popular items, this phase, from April 23-27, 2025, is your best bet.
• Phase 3: Dedicated to clothing, textileset healthcare products. This phase, running from May 1-5, 2025, is ideal for fashion brands and healthcare companies sourcing apparel and wellness items.

To give you a clear picture, here’s a comparison of the product categories et dates for each phase in 2025:

Each phase allows buyers to focus on specific industries, ensuring they meet the right suppliers at the right time. By understanding how the fair is structured, you can maximize your efficiency and target the best opportunities for your business.

Canton Fair Phase 1: The Largest Selection of Industrial Products

Phase 1 of the Canton Fair is dedicated to industrial sectors and is considered the largest phase in terms of product variety and supplier participation. Held from April 15-19, 2025, this phase focuses on electronics, machineryet construction materials, among other industrial goods.

Electronics and Home Appliances

Electronics are a key focus of Phase 1, with products ranging from consumer electronics to home appliances. This category covers a vast array of items, including smart TVs, refrigerators, kitchen applianceset audio equipment. In 2024, over 30% of exhibitors in this phase specialized in electronics, making it a crucial stop for buyers in this industry.

• Key products: Smart TVs, home appliances, audio systems
• Supplier count (2024): Approximately 2,500 electronics exhibitors

Machinery and Industrial Equipment

Phase 1 is also a prime opportunity to source heavy machinery et industrial equipment. This includes automated machinery, construction toolset production-line equipment. These products cater to sectors such as construction, manufacturinget automotive industries. In the 2024 edition, over 40% of Phase 1 exhibitors displayed machinery and industrial tools, underlining the importance of this segment.

• Key products: Construction machinery, production line equipment, automated tools
• Supplier count (2024): More than 3,000 exhibitors in the machinery sector

Construction Materials

For businesses in the construction et real estate sectors, Phase 1 offers a wide range of construction materials such as steel, cement, glass, and other essential building products. These materials are critical for infrastructure projects and large-scale developments. The building materials section attracts significant attention, with over 15% of exhibitors specializing in this area.

• Key products: Steel, cement, glass, insulation materials
• Supplier count (2024): Around 1,200 suppliers focusing on construction materials

Product Category and Hall Locations

To navigate efficiently, here’s a breakdown of the key product categories and their respective hall locations for Phase 1:

Phase 1 provides access to the most sought-after suppliers in the electronics, machineryet construction industries, making it an essential event for businesses looking to secure competitive pricing et reliable partners.

Canton Fair Phase 2: Consumer Goods and Home Products

Key Industries in Phase 2

Are you looking to source consumer goods or expand your product range in home décor? Canton Fair Phase 2 is where you’ll find everything from household products to gifts and souvenirs. Running from April 23-27, 2025, this phase is crucial for buyers in the retail sector looking to stay ahead of market trends and secure the latest, most in-demand products.

Consumer Goods and Home Décor

Phase 2 is heavily focused on consumer goods, including home décor et daily-use items. This phase is perfect for retailers seeking items that appeal directly to customers looking for lifestyle et home improvement products.

• Key products: Furniture, lighting, kitchenware
• Best for: Businesses targeting the home improvement et lifestyle market

Home Products

From kitchen appliances to bathroom accessories, the home products segment covers a wide range of essentials for modern living. This section is ideal for businesses in the home goods sector looking for affordable and stylish items.

• Key products: Appliances, furniture, bath accessories
• Best for: Companies that supply home and lifestyle stores

Gifts and Souvenirs

Looking to expand your range of gifts et souvenirs? Phase 2 is renowned for its extensive selection of seasonal products, decorative itemset unique gifts. In 2024, nearly 20% of exhibitors in this phase specialized in gifts and novelties, making it a hotspot for retail buyers.

• Key products: Holiday decorations, novelty items, souvenirs
• Best for: Retailers and e-commerce stores looking for unique et seasonal items

Here’s a breakdown of the popular product categories and the type of suppliers you can expect to find in Phase 2:

Phase 2 offers a unique opportunity to source high-demand consumer goods and home products, giving retailers access to a wide array of affordable et innovative items that resonate with global customers.

Canton Fair Phase 3: Textiles, Office Supplies, and More

What Phase 3 Offers for Importers

Are you sourcing clothing, office supplies, or even healthcare products? Canton Fair Phase 3 is the place to be. Running from May 1-5, 2025, this phase is particularly important for businesses in the fashion et healthcare sectors. With a strong focus on textiles, apparelet wellness products, Phase 3 caters to importers looking for diverse categories of consumer goods.

Apparel and Accessories

Phase 3 is the go-to phase for importers in the apparel industry. You’ll find everything from ready-to-wear clothing to accessories et textiles. In 2024, nearly 50% of the exhibitors in Phase 3 specialized in textiles, making it a critical hub for businesses in fashion et garments.

• Key products: Clothing, textiles, fashion accessories
• Best for: Fashion brands, retail chains, and importers of apparel et garments

Office Supplies

Need to source office supplies for your business or retail store? Phase 3 offers a wide selection of stationery, office furnitureet organizational tools. This phase covers everything an office might need, from basic supplies to ergonomic office setups.

• Key products: Stationery, office furniture, organizers
• Best for: Retailers, office supply distributors, and corporate buyers

Healthcare and Wellness Products

Phase 3 also includes a significant section dedicated to healthcare et wellness products. From medical devices to fitness equipment et personal care items, this phase is essential for importers targeting the growing wellness industry. In 2024, exhibitors in this sector made up approximately 30% of Phase 3.

• Key products: Medical devices, fitness equipment, personal care products
• Best for: Importers in the healthcare et wellness markets

Here’s a comparison of Phase 3 versus the other phases, highlighting the unique focus on apparel et healthcare:

Phase 3 is essential for importers looking for specialized suppliers in the textiles, officeet healthcare sectors. By focusing on these categories, this phase provides targeted sourcing opportunities that you won’t find in earlier phases.

Canton Fair Dates and Registration Process

How Do You Register for the Canton Fair?

Attending the Canton Fair is a key opportunity to source products and grow your business, but how do you get started? To make the most of your visit, it’s important to know the key dates and understand the registration process. Whether you’re a first-time attendee or a regular visitor, proper planning ensures a smooth experience at the world’s largest trade fair.

Canton Fair Schedule and Key Deadlines

Le 2025 Canton Fair is divided into three phases, each targeting different industries. To avoid any issues, make sure to register ahead of time for the phase that matches your business needs. The dates for the 2025 fair are as follows:

These dates are critical for your planning, especially if you’re traveling from abroad or need to coordinate multiple business meetings during your visit.

Step-by-Step Registration Process

The Canton Fair registration process is straightforward, but missing a step could result in delays or complications. Here’s how to register in three simple steps:

• Register online: Visit the official Canton Fair website and complete the online registration form. You’ll need to provide basic business details and information about your company’s trade background.
• Obtain your badge: Once registered, you’ll receive a confirmation. Pick up your Canton Fair buyer’s badge upon arrival at the event or in advance at designated locations. The badge grants access to all three phases of the fair.
• Prepare necessary documents: Ensure you have a valid business visa, proof of registration, and any additional materials like business cards or invitations for faster entry.

By following these steps, you can ensure a hassle-free experience when attending the Canton Fair.

Important Registration Deadlines

Make sure to meet all the deadlines for the registration et badge collection processes to avoid any last-minute issues.

Tips for First-Time Attendees

How Can You Make the Most of Your First Canton Fair Visit?

Attending the Canton Fair for the first time can be overwhelming, with its massive exhibition halls and thousands of suppliers. But with the right preparation, you can turn this experience into a productive and successful sourcing trip. Here are some essential tips to help you navigate the event like a pro.

Arrive Early to Avoid Crowds

Le Canton Fair attracts over 200,000 buyers from across the globe, so it’s no surprise that the venue can get crowded. To make sure you have enough time to explore and meet suppliers, plan to arrive early. This will give you a head start and help you avoid the peak crowd times, especially during the first few hours of each day.

• Best arrival time: 8:30 AM for smooth entry
• Avoid peak times: Late mornings et early afternoons

Prepare a List of Suppliers

Le Canton Fair covers an enormous amount of ground, with thousands of exhibitors spread across multiple phases. Without a plan, it’s easy to get lost or distracted. Prepare a detailed list of the suppliers you want to meet and the products you’re interested in. Having a pre-set schedule allows you to focus on targeted opportunities and make the most of your time.

• Tip: Use the Canton Fair mobile app to map out your supplier visits
• Aim to schedule meetings in advance with key exhibitors

Bring Business Cards and a Floor Plan

Business cards are essential when networking with suppliers at the fair. Make sure to bring plenty, as you’ll be handing them out throughout the event. Additionally, carrying a floor plan of the venue will help you find your way around and save time. The fair is massive, so being able to quickly locate key suppliers is critical.

• Recommended: Bring at least 100 business cards to share with suppliers
• Pick up a detailed venue map at registration to help navigate efficiently

By following these practical tips, you’ll be able to maximize your time at the Canton Fair and establish valuable relationships with potential suppliers. Proper planning, arriving early, and staying organized can make all the difference.

Maximizing the Benefits of Each Canton Fair Phase

How Can You Get the Most Out of Each Canton Fair Phase?

Attending the Canton Fair can be overwhelming due to its sheer size and the wide variety of products on display, but understanding the key differences between the phases can help you make the most of your visit. Whether you’re sourcing industrial equipment or looking for the latest apparel, each phase offers unique opportunities tailored to different industries. Here’s how to maximize your time at the fair:

• Phase 1: Best for sourcing electronics, machineryet industrial products. Focus on suppliers in technology et heavy equipment industries.
• Phase 2: Ideal for consumer goods, home décoret gifts. Retailers and e-commerce businesses should prioritize this phase.
• Phase 3: Focuses on textiles, apparelet healthcare products. Perfect for fashion brands and businesses in the wellness sector.

By aligning your sourcing strategy with the right phase, you can save time, connect with the right suppliers, and ensure you find the best products for your business.